Business Analytics Module (Advanced) Practice Exam
About the Business Analytics Module (Advanced) – Practice Exam
Business Analytics (BA) and related fields such as Business Intelligence, Big Data, and Data Mining have emerged as vital tools for business growth in the 21st century. According to Gartner, a leading global research firm, Business Analytics was expected to create around 4.4 million new jobs globally by 2015. At its core, Business Analytics involves transforming data into actionable insights through the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management for informed decision-making.
The financial sector is one of the key adopters of Business Analytics. Banks, insurance companies, credit rating agencies, and research institutions widely use predictive models for credit risk assessment, investment analysis, fraud detection, and cross-sell/up-sell opportunities.
Certification Objectives
- This certification aims to equip learners with key skills in Business Analytics, including:
- Data Exploration through statistical methods
- Predictive Analytics, including:
- Multiple, Linear, and Logistic Regression
- Forecasting techniques
- Data Mining Techniques, such as:
- Classification
- Clustering
- Market Basket Analysis
- Hands-on experience with tools such as Excel, R, and SAS
Who Should Enroll
This certification is ideal for:
- Working professionals seeking to enhance their skill set with advanced analytics tools, either for career advancement or a potential job shift
- Students aspiring to begin a career in the growing field of Business Analytics
- A strong foundation in mathematics or statistics is essential, so the course is best suited for graduates with an aptitude or background in these areas.