Certificate in Media Relations

The exam covers fundamentals of media relations, strategy and planning, press materials, outreach and pitching, spokesperson training, monitoring and evaluation, digital media relations, and crisis communications.

This exam is ideal for PR and communications professionals, marketing teams, media officers in nonprofits or government, freelance PR consultants, and students in journalism or media studies.

No formal experience is required. Basic knowledge of media operations and strong writing skills will help you perform well.

The exam includes multiple-choice questions and scenario-based short answers. You will have 90 minutes to complete it.

You must score at least 60% overall to pass the exam.

Review course materials for each domain, practice writing press releases and pitch emails, run mock interviews, and study case studies on crisis communication.

Yes. You may retake the exam after a two-week waiting period. There is no limit on the number of attempts.

Results are emailed within two weeks of your exam date. Upon passing, you’ll receive a digital certificate and a detailed score report.

The certification does not expire. It’s recommended to stay current by following industry developments and continuing education.

You can register online through our portal. Choose your preferred date and location, complete payment, and you’ll receive a confirmation email.