Certificate in Media Sales

The exam covers media sales fundamentals, advertising products and platforms, audience research, pricing models, sales strategies and pitching, client relationship management, negotiation and contracts, and performance reporting.

This exam is suited for media sales executives, account managers, media planners, marketing specialists, business development teams, and students in advertising or communications.

No formal experience is required. Familiarity with basic sales principles, media channels, and audience data will help you perform well.

The exam includes multiple-choice questions, scenario-based short answers, and practical tasks on media plan development and rate negotiation.

The exam lasts 90 minutes. You must score at least 60% to pass.

The exam tests your ability to match advertiser goals with media offerings, interpret audience data, negotiate rates, manage client accounts, and evaluate campaign performance.

Review the course domains, practice creating sales proposals, study rate card calculations, work through sample negotiation scenarios, and analyze case studies on media sales.

Yes. You may retake the exam after a two-week waiting period. There is no limit on the number of attempts.

The certification does not expire. Staying current with industry updates and continuing education is recommended.

You can register online through our portal. Choose your preferred date and location, complete payment, and you will receive a confirmation email.