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Sales Retail is the process of selling products or services to customers at stores, showrooms, or other retail outlets or e-commerce websites. Retail sales involve direct selling to the customer and where customer walks into the online or offline store to purchase product or service. It also involves customer service, product promotion, sales transactions, and inventory management. It aims to provide easy to access point of product or service with increased profits by better understanding customer needs by retail sales persons using sales techniques and product knowledge.
Certification in Sales Retail certifies your skills and knowledge in sales techniques, customer service, and retail management. This certification assess you in product knowledge, sales strategies, customer relationship management, and retail operations.
Why is Sales Retail certification important?
Who should take the Sales Retail Exam?
Sales Retail Certification Course Outline
The course outline for Sales Retail certification is as below -
Credentials that reinforce your career growth and employability.
Start learning immediately with digital materials, no delays.
Practice until you're fully confident, at no additional charge.
Study anytime, anywhere, on laptop, tablet, or smartphone.
Courses and practice exams developed by qualified professionals.
Support available round the clock whenever you need help.
Easy-to-follow content with practice exams and assessments.
Join a global community of professionals advancing their skills.
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• Management skills
• Communication skills
• Retail management
• Analytical skills
• Interpersonal skills
• Defining the retail supply chain
• A changing world: moving toward comparative advantages
• Drivers of retail supply chain change
• Paths to the customer
• Product types – value to the customer
• Retail supply chain management – skills required
• The demand-driven supply chain
• Product tracking along retail supply chains
• Understanding supply chain costs
• Retail return
Anyone with a bachelor’s degree in retail management with a master’s and doctorate degree in a reputed university can take this exam.
A retail business consists of bringing the customers into the retail business and obtaining things that they want. This is also known as retail management. The most important aspects of retail management include Customer relationship management, brand management, and sales management. It is essential to ensure a pleasurable customer experience and these professionals work towards customer satisfaction.
• Retail manager
• Store manager
• Merchandiser
• Retail buyer
• Supply chain manager
Some of the major roles and responsibilities of these professionals include the following:
• To close and open the store.
• They hire employees, manage, train, and motivate.
• Manage the work schedules of the employees.
• Develop short and long-term business plans and strategies.
• Set store sales targets, anticipate future sales volumes, and stick to sales quotas.
• Create and carry out promotions.
• Establishing and monitoring store budgets.
• Purchase things from merchants and providers, and work out terms with them.
• Analyse and organize your inventory.
• Make and keep attractive and accurate store displays.
• Organize and supervise product line evaluations.