Salesforce AI Associate

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Salesforce AI Associate

The Salesforce AI Associate certification focuses on foundational knowledge of AI concepts, particularly in relation to Salesforce's suite of AI-powered tools like Einstein and GPT-powered solutions. This certification is designed for individuals interested in understanding how AI can be applied to enhance customer engagement, automate business processes, and provide insights from data. It validates a professional's ability to leverage AI technologies within Salesforce to improve decision-making, increase productivity, and enable intelligent automation across various business functions.
Why is Salesforce AI Associate important?

  • Provides foundational knowledge of AI and its applications within Salesforce.
  • Helps integrate AI tools like Salesforce Einstein and GPT into business operations.
  • Enables smarter, AI-driven decision-making and automation in Salesforce CRM.
  • Enhances customer engagement by leveraging AI for predictive analytics and personalization.
  • Improves operational efficiency by automating routine tasks using AI.
  • Helps businesses drive data insights through advanced AI models.
  • Aligns business goals with AI strategies to improve overall performance.

Who should take the Salesforce AI Associate Exam?

  • AI Enthusiasts in the Salesforce Ecosystem
  • Salesforce Administrators
  • Salesforce Developers
  • Salesforce Consultants
  • Business Analysts
  • Data Analysts
  • Customer Experience Specialists
  • Digital Transformation Consultants
  • AI Product Managers

Salesforce AI Associate Certification Course Outline

The Salesforce AI Associate Certification covers the following topics -

1. AI Fundamentals: 17%
2. AI Capabilities in CRM: 8%
3. Ethical Considerations of AI: 39%
4. Data for AI: 36%
 

 

Salesforce AI Associate FAQs

The exam covers AI fundamentals, AI capabilities in CRM, ethical considerations of AI, and data for AI.

The Salesforce Certified AI Associate exam validates foundational knowledge of AI principles, ethical considerations, data management, and the practical applications of AI within Salesforce.

This exam is intended for individuals from various backgrounds, including business leaders and professionals, whether they are beginners or have some experience with AI and the Salesforce platform.

There are no formal prerequisites for this exam, but familiarity with Salesforce and AI concepts is recommended.

The duration of the exam is 70 minutes.

The exam consists of 40 multiple-choice/multiple-select questions.

No, there is no retake fee. The first retake is free.

The exam is proctored and can be taken either onsite at a testing center or online in a proctored environment.

No, hard-copy or online reference materials are not allowed during the exam.