Salesforce AI Associate

Salesforce AI Associate

The Salesforce AI Associate certification focuses on foundational knowledge of AI concepts, particularly in relation to Salesforce's suite of AI-powered tools like Einstein and GPT-powered solutions. This certification is designed for individuals interested in understanding how AI can be applied to enhance customer engagement, automate business processes, and provide insights from data. It validates a professional's ability to leverage AI technologies within Salesforce to improve decision-making, increase productivity, and enable intelligent automation across various business functions.
Why is Salesforce AI Associate important?

• Provides foundational knowledge of AI and its applications within Salesforce.
• Helps integrate AI tools like Salesforce Einstein and GPT into business operations.
• Enables smarter, AI-driven decision-making and automation in Salesforce CRM.
• Enhances customer engagement by leveraging AI for predictive analytics and personalization.
• Improves operational efficiency by automating routine tasks using AI.
• Helps businesses drive data insights through advanced AI models.
• Aligns business goals with AI strategies to improve overall performance.

Who should take the Salesforce AI Associate Exam?

• AI Enthusiasts in the Salesforce Ecosystem
• Salesforce Administrators
• Salesforce Developers
• Salesforce Consultants
• Business Analysts
• Data Analysts
• Customer Experience Specialists
• Digital Transformation Consultants
• AI Product Managers

Salesforce AI Associate Certification Course Outline

The Salesforce AI Associate Certification covers the following topics -

1. AI Fundamentals: 17%
2. AI Capabilities in CRM: 8%
3. Ethical Considerations of AI: 39%
4. Data for AI: 36%