Certificate in Channel Sales

Channel Sales

About Channel Sales

A business-to-business (B2B) sales company employs channel sales, often referred to as partner sales, as its indirect sales channel for reaching customers. Channel partners participate in a variety of interactions.

Why is Channel Sales important?

The sales channels successfully link manufacturers and customers. Sales channels are experts in concentration equalization and dispersion, and they are crucial in regulating the consumer orientation demand.

Middlemen who sell and distribute goods are involved in channel sales. Since you aren't selling them directly to the customer, you may theoretically classify them as "indirect sales."

Who should take the Channel Sales Exam?

• Channel sales professionals
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• Any communications professional who wants to better understand the sales process and enhance the efficient running of a sales-driven organization.
• Any organization ready to explain the basics of sales to all interested personnel in departments other than sales.
• Anyone who has just joined the family business and is prepared to climb ladders of sales knowledge in order to advance in the organization or small business.

Channel Sales Certification Course Outline

1. Overview of channel sales
2. Forecasting Demand
3. Retail Sales
4. Consumer Decision Making
5. Market Positioning
6. Sales People
7. International Sales
8. Channel Management
9. Sales Process