Innovation Management
About Innovation Management
Innovation
management refers to the handling of all the activities needed to
“introduce something new”, which in practice means things like coming up
with ideas, developing, prioritizing, and implementing them, as well as
putting them into practice, for example by launching new products, or by
introducing new internal processes.
Why is Innovation Management important?
Reasons that businesses should incorporate to remain innovative.
•
Creative Development – Qualities of innovative nature are essential
for new businesses today. You can achieve growth by learning how to be
creative. You need to learn this business skill to help make things of
value from your creativeness. When you have this business skill you will
find that it opens up all kinds of opportunities and gives you the
potential for a new market and helps you to keep up with the current
trends.
• Continuous Improvement – Innovation gives organizational
sustainability when you are making continual improvements and
repackaging and re-branding. Any good manager will recognize the need to
innovate and grows their business skills to increase their creativity.
•
Reinforce Your Brand – Development branding is popular in
organizational leadership. This process reveals information to help
leaders to learn other ways to be more innovative. It is important
because it is recognized as one of the main drivers of success. It
gives organizational sustainability such as brand maintenance.
•
Making the Most of What You Have Already – It is not all about creating
a new product or service which you can sell, but you also need to focus
on your existing business procedures to improve your efficiency, find
some new customers, increase your profits and cut down on the amount of
your waste. When you are continually innovating and improving on the
practices of your business you will likely also attract better staff and
keep more of your existing staff. This is detrimental to the health and
performance of your business in the long term.
Who should take the Innovation Management Exam?
• Business leaders
• Business owners or Entrepreneurs
• Managers and senior executives
• Management Consultants
• Any professional with skills and knowledge of innovation management
Innovation Management Certification Course Outline
1. Why Innovate?
2. What to Innovate?
3. How to Innovate?
4. Who Innovates?
5. Price-Cost-Value
6. Hidden Costs, Hidden Benefits
7. Trade-Offs
8. Cost Functions
9. People, Knowledge, and Machines
10. Scale and Scope
11. Learning Curves Are Made, not Born
12. Demand-Driven Innovation
13. Calculating Risks
14. Competing by Collaborating