Certificate in Marketing Mix
About Marketing Mix
A foundational business model known as the "marketing mix" has historically focused on the four Ps of product, price, location, and promotion. The "collection of marketing instruments that the company utilizes to accomplish its marketing objectives in the target market" is what is meant by this. This involves several areas of emphasis as part of an all-encompassing marketing strategy.
Why is Marketing Mix important?
Marketing Mix:
- Helps in understanding what benefits your product or service may provide to clients.
- Assists in creating a profitable product offering.
- Helps in the formation, planning, and execution of successful marketing initiatives.
- Helps companies in using their advantages and reducing unneeded expenses.
Who should take the Marketing Mix Exam?
- Marketing Managers
- Students of Marketing Stream
- Sales representatives
- Management personnel
Marketing Mix Certification Course Outline
- Explain what is Marketing Mix
- Explain the 4 Ps and 4 Cs of Marketing Mix
- What is Viral Marketing?
- Overview of Extended Marketing Mix
- Explain 7Ps & 7Cs of Marketing Mix
- Describe the Characteristics of Marketing Mix
- Explain Marketing Planning Process
- Explain AIDA
- Explain SWOT Analysis
- Old-School vs. Predictive Marketing Mix Analysis
Certificate in Marketing Mix FAQs
When will the result be declared?
The result will be declared immediately on submission.
How can I take the exam?
It will be a computer-based exam. The exam can be taken from anywhere around the world.
What is the passing score for the Certification?
You have to score 25/50 to pass the exam.
Is there any negative marking?
No there is no negative marking
How many questions will be there in the exam?
There will be 50 questions of 1 mark each
What happens if I fail in the exam?
You will be required to re-register and appear for the exam. There is no limit on exam retake.
How to register for the exam?
You can directly go to the certification exam page and register for the exam.