Pharmaceutical Sales (MR)
About Pharmaceutical Sales (MR)
Pharmaceutical
sales representatives (formerly drug dealers) are salespeople employed
by pharmaceutical companies to persuade doctors to prescribe their drugs
to patients.
Companies provide an educational service by
keeping doctors updated on the latest changes in medical science.
Critics point to systematic use of gifts and personal information to
befriend doctors to influence their drug prescriptions.
Why is Pharmaceutical Sales (MR) important?
Medical
representatives are the key point of contact between pharmaceutical and
medical companies and health care professionals, promoting product
awareness, answering queries, providing advice, and introducing new
products. Excellent sales skills are a key requirement for medical
representatives.
Who should take the Pharmaceutical Sales (MR) Exam?
• Sales professionals
• Anyone who wants to assess their pharmaceutical sales skills
• Anyone interested in pharmaceutical sales
• Sales managers and senior executives
• Sales consultants
• Professionals working in outsourced pharmaceutical sales companies
Pharmaceutical Sales (MR) Certification Course Outline
1. Theories of Selling
2. Prospecting, Objection Handling, and Closing
3. Sales Forecasting
4. Functions of Salesperson
5. Sales Management
6. Pharmaceutical Sales Management